Online Travel Annoyance: Reaching The Holy Grail of Travel

holy grailThere has been a lot of money thrown at the online travel industry to make the travel experience better. Yet no one has reached the holy grail of travel. Not even close.


And that annoys me, because I know there is a better way.

I recently wrote a guest article for Tnooz on this subject. It’s message is angled toward industry veterans, but the primary goal was to get at the question of “What is the holy grail of travel (to YOU)?”

What is the holy grail of travel, for me?

No matter what city in the world I’m in, I want an app sitting in the palm of my hand that contains the knowledge, connections, and resources that a BEST FRIEND who lives in that city has at his/her disposal.

What does a best friend provide?

  • A friendly face to greet you at the airport.
  • A ride from the airport.
  • Free accommodation.
  • Answers to your questions within seconds. No need for Trip Advisor, as they already know fun things to do/see.
  • Someone to explore the city with.
  • An “in” to experiences with other interesting people in the city – usually their friends. It should go without saying that you’re likely to get along pretty well with your best friends’ friends.
  • Access to a car.
  • Great conversation.

So….what is your holy grail of travel?

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Drew Meyers

Drew Meyers is the co-founder of Horizon & Oh Hey World. He worked for Zillow from September of 2005 to January of 2010 on the marketing team managing Zillow’s API program and various online partnerships. Founder of Geek Estate Blog, a multi-author blog focused on real estate technology for real estate professionals, and, a blog devoted to exploring the world of microfinance. As passionate as you get about travel.

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